- Komen
- Wikipedia
- Wikipedia
- Black History Month 2012
- Wikipedia
- #PRDefined
- trust
- #PRin2012
- #PRDefined
- Friday Five
- SOPA, PIPA, statement, advocacy
- #PRin2012
- Advocacy, copyright, intellectual property, online piracy, PIPA, Protect IP Act, SOPA, Stop Online Piracy Act
- SOPA, PIPA, statement, advocacy
- Mark Cuban, The PRSA Interview, value of PR
- Fortune/CNN reports that recent college grads and the Class of 2012 might not be as ready for the working world as they think,according to senior managers and C-suite executives polled for a recent study on behalf of the architectural firm Woods Bagot.
- To mark its 100th anniversary, Girl Scouts of the USA is shifting from its usual tack of recruiting members and raising funds to a new marketing technique that puts a larger cause ahead of an organization�s needs, The New York Times reports.
- Ryan Zuk explains how gamification helps organizations crowdsource ideas, drive and even train people for improved job performance in this month�s Digital Dialogue column. Gamification integrates gaming elements like points, levels and leaderboards into
- As practitioners work for diversity and equity in the organization, they should also examine the products and messages that they produce. In this month�s Diversity Dimensions column, Natalie T. J. Tindall, Ph.D., 2012 PRSA diversity committee chair,
- Tom Gable, APR, Fellow PRSA, talks about the lazy PR writer�s lexicon and how to avoid sounding like other news releases by using the same language. Think about solid differentiation, positioning, compelling ideas, supporting evidence, data and outside
- What do you do if a client doesn�t want to change what they�ve been doing for a long time? In his second installation of the Ask Doc Rock column, measurement expert David B. Rockland, Ph.D., tells us what clients and PR practitioners need to know about
- Top Latino and multicultural bloggers to present at Hispanicize 2012
- For Carnival Cruises, purported survivor discount further enflames critics
- The breaking news on Saturday evening that former Penn State football coach Joe Paterno had died � proven wrong when Paterno�s family announced his death the next morning � shows the hazards journalists invite by rushing to get the story first, Craig
- The credibility of government officials and CEOs experienced the biggest drops ever in the Edelman Trust Barometer.
- Many Internet users come across news unintentionally, says research cited by the website of Harvard�s Nieman Journalism Lab.
- Is it time to update your job-search tactics?
- In the business world, we�ve all been guilty of overusing words, expressions and speech patterns � and drowning out our legitimate points in the process. In a Jan. 11 post for Inc.com, writer Jeff Haden identified some tiresome rhetorical habits we might
- With the rise of social networking and sharing platforms like Facebook and Twitter, today�s crises can take on the half-life of radioactive plutonium. Search engines never forget. Read more for online reputation management (ORM) steps that organizations
- Survey: Independent PR firms experiencing new business growth