Welcome to the PRSA Arkansas Chapter

Located in Little Rock, Ark., the Arkansas Chapter of the Public Relations Society of America is dedicated to developing and enriching the professional lives of public relations practitioners. The chapter seeks to build an understanding and support for public relations throughout the business community and within the academic community for future practitioners. From monthly meetings and professional development seminars to awards competitions and promotion of the profession, the chapter provides a number of opportunities to enhance professional growth and network throughout the year.

Communications Workshop to Explore the "Tsunami of Professional Change" 

According to IABC Summer Camp featured speaker Nancy Voith, the professional communicator’s world has been rocked by four “tsunami” forces: Employers know they can operate on less cash, so communication teams must do more with less while they deal with escalating globalization and the digitalization era.

“Communication professionals, non-profit agencies, ad agencies, government agencies --  all are going to walk away from this workshop with a greater confidence to perform in today’s marketplace,” said Neal Moore, Summer Camp Director.  “Nancy is going to share her tremendous insights and give participants real tools to increase their credibility within their organizations and in their markets.”

Voith will speak at IABC’s 5th annual Summer Camp on June 28 at UALR.

Camp participants will:

• Self-evaluate with the “Maturity Model” – find out where you stand among today’s communications professionals.
• Learn the in’s and out’s of making LinkedIn – the ultimate “relevance tool” – work for you. A live interactive demonstration will feature tips and tools to help participants increase their connectivity and networking power.
• Learn the 10 significant tools to ensure your relevancy, today and tomorrow.

Voith is Managing Director of CRA’s Talent Practice, providing clients with hard-to-find, game-changing communication and marketing talent. With almost 30 years in corporate communications and marketing, she has experience in virtually every area of the function, including employee communication, branding, media relations, community affairs, government relations, marketing communication and issues management. Prior to joining CRA, she led EDS’ Global Employee Communications.

CRA is a multi-disciplinary consultancy that helps organizations of all sizes through change situations, applying strategic, leader and change communications customized for client needs. Wall Street and Fortune 200 clients make up 80% of CRA's current client base.

“You will come away champing at the bit to head off in new, more effective directions and confident that the knowledge Nancy has shared with you is on target," said Jeff Herrington, a nationally- renowned communications consultant and speaker, who spoke at last year’s IABC Summer Camp.

The workshop will be held from 8:30 a.m. to 2 p.m. in the Engineering and Information Technology Building on the UALR campus. Lunch and refreshments will be provided.

Register online at iabcarkansas.com or contact Neal Moore, neal.moore@sbcglobal.net for more information.  The cost is $75 for IABC members, $50 students and $100 for non-members.

Summer Camp is presented by the Arkansas Chapter of the International Association of Business Communicators and sponsored in part by Arkansas Business and Custom XM.

Welcome New Members

Erin Ray, Account Executive, Strategic Communications, CJRW

Banner photo credit: Little Rock Convention and Visitors Bureau